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Jun 24, 2022

Author Bio

Amila Udowita is the SEO Specialist and Content Manager at Falkon SMS, where he blends search strategy with impactful content to drive visibility and growth. With hands-on experience in SMS marketing and digital optimization, Amila ensures every article is both search-friendly and genuinely helpful for readers.


He is a content and SEO strategist since 2019. Amila has written about a wide range of B2B topics. His work blends technical accuracy with actionable advice for marketers and business owners.

Posts (123)

Jul 17, 2026 ∙ 10 min
Falkon SMS vs iPlum [The Honest Comparison for Healthcare Teams]
If you run a medical practice, therapy office, pharmacy, or home care agency, you already know that patients respond to text messages far faster than phone calls or emails. But texting protected health information (PHI) through a regular messaging app can expose your organization to serious HIPAA penalties. That is why purpose built platforms like Falkon SMS and iPlum exist. Both platforms sign a Business Associate Agreement (BAA), encrypt messages, and serve healthcare providers. Yet they...

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Jul 15, 2026 ∙ 8 min
What Is 42 CFR Part 2 and Why You Need a Certified Text Messaging Tool
TL;DR 42 CFR Part 2 protects the confidentiality of substance use disorder and addiction treatment patient records, including text messages, at any federally assisted program. A routine appointment reminder can violate the rule if it reveals someone's connection to SUD treatment, so standard SMS carries real risk. The 2024 final rule simplified consent requirements and aligned Part 2 more closely with HIPAA, but full compliance is required by February 16, 2026. Organizations should use a...

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Jul 9, 2026 ∙ 10 min
Falkon SMS vs Spruce, Which HIPAA Compliant Texting App Should You Choose
Texting is now the default way patients want to hear from their providers. Appointment reminders, lab result notifications, billing questions, and quick follow ups all move faster over SMS than phone tag or unread emails. But for any practice that handles protected health information (PHI), ordinary texting tools are off the table. You need a platform that signs a Business Associate Agreement, encrypts data, and gives you audit trails. Falkon SMS and Spruce are two popular options for HIPAA...

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Jul 7, 2026 ∙ 11 min
Falkon SMS vs BloomText [An Honest Comparison for Healthcare Teams]
If you run a clinic, therapy practice, pharmacy, home health agency, or any organization that handles protected health information (PHI), you already know that regular texting apps are off the table. Standard SMS, iMessage, and WhatsApp do not meet HIPAA requirements for handling patient data, and the penalties for getting it wrong can reach into the millions. That is why platforms like Falkon SMS and BloomText exist. Both are HIPAA compliant texting solutions. Both sign a Business Associate...

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Jul 2, 2026 ∙ 10 min
Do I Need a BAA to Text Patients?
Do I Need a BAA to Text Patients? Yes, in most cases. If you use a third-party texting platform to communicate with patients and that platform will ever transmit, receive, or store protected health information (PHI), that vendor is a business associate under HIPAA, and you need a signed Business Associate Agreement (BAA) with them before you send a single message. The only real exception is if every text you send is fully generic (no name, no appointment detail, no condition, nothing that...

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Jun 29, 2026 ∙ 8 min
Why You Need Both SMS and Email Marketing for Your Business
Most businesses pick one digital marketing channel and stick with it. If you are only using email marketing or only sending text messages, you are leaving real opportunities on the table. The businesses seeing the best results are using both, and there is a clear reason why. SMS and email marketing are two of the most effective direct marketing channels available today. They are different by design, and that is exactly what makes them powerful when used together. One is built for speed, the...

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Amila Udowita

Amila Udowita

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