Overview of Area Code 324
Area code 324 is a new overlay area code for parts of northeast Florida, introduced to serve the same geographic region as area code 904. It was officially implemented in February 2024 to accommodate the growing demand for phone numbers in the Jacksonville metro area and surrounding communities. Like its counterpart, 324 falls within the Eastern Time Zone (ET).
Ready to establish a local business presence in northeast Florida? Get a 324 number with Falkon SMS and start texting today.
Cities and Counties Covered
Area code 324 serves the same territory as 904, including parts of:
Cities
Jacksonville, Orange Park, St. Augustine, Fernandina Beach, Atlantic Beach
Counties
Duval County, St. Johns County, Nassau County, Clay County, Baker County
Why Businesses Use a 324 Number
With its local identity and new availability, 324 offers a fresh opportunity for businesses in northeast Florida:
Builds Trust and Credibility
Customers are more likely to trust and engage with a business that has a familiar, Jacksonville-based 324 local area code.
Local Marketing and Presence
A 324 local number strengthens your local SEO, complements Jacksonville-area advertising and map listings, and helps more customers in Northeast Florida find your business.
Increased Response Rates
Jacksonville residents are more likely to answer calls from a 324 number, boosting your pick-up rates, conversions, and overall engagement.
Text-Enable or Port Your 324 Number
Got a 324 number or planning to get one? Falkon SMS makes it easy to text-enable your landline, or VoIP. You can also port an existing number to Falkon SMS to access powerful messaging tools without losing your local identity.
Enhance Your Business Operations with Falkon SMS Features
Whether you serve Jacksonville or St. Augustine, Falkon SMS helps you connect with customers more efficiently:
Group Texting
Reach large audiences with a single text to announce promotions or send updates.
Auto Replies
Stay responsive even after hours with automated responses.
Message Scheduling
Schedule texts in advance to ensure timely delivery, no matter where you are.
Time Zone Details
Standard Time
Eastern Standard Time (EST) – UTC-5
Daylight Saving Time
Eastern Daylight Time (EDT) – UTC-4
DST in 2025
Starts on March 9, 2025, and ends on November 2, 2025
History of the 324 Area Code
The 324 area code was introduced in 2024 as an overlay to the 904 area code, which was nearing exhaustion due to population and business growth in the Jacksonville region. Unlike splits, overlays mean both 324 and 904 serve the same geographic area, and 10-digit dialing is now mandatory for all calls.
Dialing Guidelines
Local Calls
Dial 10 digits (324-XXX-XXXX)
Long-Distance Calls
Dial 1 + 324 + 7-digit number
International
Dial +1 (324) XXX-XXXX
Economic and Cultural Importance
The 324 region, primarily northeast Florida, is one of the state’s major economic centers:
Tourism & Recreation
Famed for its beautiful Atlantic beaches, the historic streets of St. Augustine, and natural treasures like the Timucuan Ecological & Historic Preserve, the area draws visitors from around the world.
Finance & Business Services
Jacksonville, the economic anchor of the region, serves as a major banking and financial hub, home to operations of Fortune 500 companies and leading logistics firms.
Healthcare & Education
The area boasts renowned healthcare institutions such as Mayo Clinic Florida and UF Health, alongside educational powerhouses like the University of North Florida and Jacksonville University.
Innovation & Technology
North Florida’s tech sector is steadily growing, supported by a vibrant entrepreneurial community, fintech startups, and innovation initiatives aimed at diversifying the region’s economy.
Scam Warning
Scammers often spoof new area codes like 324 to appear trustworthy. Be cautious when answering calls from unknown 324 numbers. Always verify the caller before sharing any personal or business information.
Major Carriers
You’ll find full support for 324 through major landline and VoIP providers:
If you have a phone number with a 324 area code and want to enable text messaging capabilities, Falkon SMS can help. Whether it's a landline, VoIP number, or business line, we offer reliable solutions to text-enable your existing number.
